Customer experiences
Websites, booking journeys, customer portals, ecommerce and service tracking.
OutcomeA clearer route from first visit to confident action.
Bespoke software · Digital systems · Product design
Standard28 designs focused websites, operational tools and connected digital products for businesses that have outgrown disconnected forms, spreadsheets and off-the-shelf software.
Strategy · UX · Software · Automation · Ongoing care
A different starting point
Standard28 studies how customers move, where staff repeat work and which tools no longer join up. The result is a focused digital system designed around the reality—not a template imposed on it.
What Standard28 creates
Websites, booking journeys, customer portals, ecommerce and service tracking.
OutcomeA clearer route from first visit to confident action.
CRM systems, job workflows, staff dashboards, stock, reporting and internal tools.
OutcomeLess repeated admin and one reliable view of the work.
Payments, notifications, integrations, mobile experiences, QR systems and automation.
OutcomeTools that exchange information instead of creating gaps.
Hosting, monitoring, improvements, support and long-term product maintenance.
OutcomeA system that stays useful as the business changes.
Working prototype · Pilot phase
Flagship working prototype
Standard28’s latest working software prototype, currently being shaped with an independent London repair business.
Techsugi began with a practical question: what would happen if a repair business’s website, enquiries, workshop, customer communication, stock and payments were designed as one coherent journey?
Standard28 is developing the answer with ANYTECH, an independent repair shop in Hammersmith.
TS-1048 MacBook Pro Diagnosis
TS-1047 iPhone 15 Approved
Different industry. Same principle: understand the work, then connect the journey.
Discuss a system for my business →How Standard28 works
You do not need to arrive with a technical specification. Standard28 turns the business context into a clear, controlled route forward.
Understand the business, customers, current tools and operational friction.
Define the smallest valuable system, responsibilities, integrations and launch plan.
Create the interface, journeys and brand expression around real working conditions.
Develop and connect the website, data, workflows and administration.
Test, migrate, train and release through a controlled rollout.
Host, monitor and improve the product as the business evolves.
Who it is for
“If your business depends on a process that customers or staff find confusing, Standard28 can explore whether a focused digital system would improve it.”
Ways to begin
For businesses that need a clearer website, enquiries and customer journey.
Scoped after discoveryFor businesses that need their website, CRM, workflow and communication joined together.
Scoped after discoveryFor founders and organisations commissioning a new software product or platform.
From an agreed prototype to a supported production systemCase study · Build in progress
Capability demonstrated honestly, while the first pilot shapes what comes next.
Enquiries, updates, approvals, repair information and stock risk being repeated across disconnected touchpoints.
Standard28 has designed and built the public experience, diagnosis and booking flow, repair desk, quotes, approvals, updates, inventory and administration as one product.
ANYTECH in Hammersmith is the first pilot business. Operational edge cases, staff workflows and the route to a supported production system remain under active testing.
Repair is the subject, not the limit. The same discovery method can uncover the right connected system for another business entirely.
Commission Standard28
Tell Standard28 where customers get lost, staff repeat work or existing software no longer fits. We’ll turn the problem into a clear first scope—not a generic sales presentation.